IE Business School holds the no. 10 position worldwide in executive education programs in the 2009 Financial Times ranking. The FT report, which analyzes the quality of executive education programs around the world, ranked IE no. 4 in open programs. These results further consolidate IE Business School as an international reference in the field of…Details
It is time to recover a strategic view and act differently since the outlook has changed radically in recent months. Therefore, the first consideration would be to move away from old paradigms that almost certainly cannot be applied in today’s world. We need to adapt to the new context and, as human beings, that is never an easy task. With this in mind, I offer the following Decalogue:
– Strategic thought: separate what is urgent from what is important. Many important issues are never approached and give rise to situations that are unsustainable in the long term. Government bodies must be created as true watchtowers to gain a peripheral view and take decisions that anticipate change. In all sincerity, many of today’s difficult situations could have been foreseen some time ago and corrective measures could have been taken, but sometimes you can’t see the wood for the trees.
Accepting these studies as valid, I believe that in order to move forward in the issue of women in business leadership, certain untruths that add confusion to the debate must first of all be clarified.
The first is the search for reasons that justify something which, in my opinion, does not need justifying. Women represent half of the world population and 46% of its workforce. Some of them are competent and others less so, some are more qualified and some less so. Indeed, some of them are not qualified for senior management posts, most probably in the same percentage as men who are not qualified for positions of responsibility. In the globalised and competitive society of the 21st century and in the interests of corporate effectiveness there is no room for maintaining barriers that prevent talented or valuable women from taking up posts in senior management. The barriers we imagine exist, albeit indirectly and subtly, limit, for example, the number of women who sit on boards of directors to only 6% of the top 800 European businesses. Scandinavian countries have the greatest number of women on their boards of directors and the countries in the South of Europe have the lowest number. I hope there are other factors that explain what could otherwise be put down to Swedish women being more talented than their Spanish counterparts.
A joint initiative for research and training for commerce, entrepreneurship and organizational Management IE Business School and Brown University are delighted to announce the formalization of a multifaceted relationship, bringing together one of Europe’s leading business schools and a leading North American research university. Brown and IE share a commitment to academic excellence and to…Details
In times like the present the great temptation is to cut back budgets, and marketing is often the first to suffer. It is vulnerable because of the search for fast results or survival and because it is assumed that reducing marketing efforts does not have any short-term effect. The current climate requires the consideration of a number of priorities to avoid missing out on opportunities or committing irreversible errors and accepting that Lady Luck smiles on the decisive in times of crisis.
VERY INTERESTING ARTICLE BY FINANCIAL TIMES. Call me mad but this crisis is good for China. It is also good for China’s role and responsibilities in the world. Yesterday, we upgraded our gross domestic product forecasts for China for 2009 and 2010; we are now looking for 8.3 and 10.9 per cent, respectively, up from…Details