Game for online MBA?

IE Business School Student working on computer

The original of this article was published on June 28 by India Times

With the advent of the Internet and advancements in technology, schools have realised the importance of online education. In order to cater to working professionals, who donâ??t have the time to attend a full-time MBA programme, many schools have started offering online programmes.

Online MBA is an excellent option for working students: you can pursue an MBA and take up specialisations such as finance, marketing, international business, etc.

â??One important benefit and difference between an ordinary MBA and an online MBA is the asynchronous sessions. When you have the time, you follow the forums and appear for the exams. Also, the opportunity to review classes and discussions several times is extremely valuable. This is the only way for many managers to do an MBA, and of course valuable for participants in different time zones. The challenge is to â??virtuallyâ?? put your personality, skills and knowledge, and network across. Also you need more cross-cultural and social skills in order to succeed on the Internet; words are more apparent when written online,â? says Sara Sjogren, a Swedish student pursuing an online MBA at IE Business School.

An online MBA is mostly attractive to people with financial constraints, commitments to work or family, or the lack of access to higher education. The most obvious advantage of an online degree is the flexibility to study and learn whenever you want.

You are not time bound and can fit the online schedules in your working life. â??Again one main benefit and reason for me to choose this programme is flexibility. I work as a manager and am trying to pursue my business ideas as well. I also have domestic responsibilities. So this is the only way I can manage an MBA,â? adds Sjogren.


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Manuel是IE商学院Executive EducationSenior Management Program的Program Director,这个访谈他主要谈及中国企业的中高层管理人员在面临全球化市场竞争时及时更新知识结构和扩大全球商业网络的重要性。

Sina: A dialogue with Manuel Bermejo, Director of Senior Management Programs
Manuel Bermejo explains the importance of know-how and know-who for Chinese executives aiming to maintain sustainable company growth in the global environment.

Boao Forum For Asia: International Capital Conference in London

2008年6月3日至5日2008博鳌亚洲论坛(Boao Forum for Asia):“绿色亚洲(Green Asia)在亚洲之外的第一个资本峰会在伦敦召开,IE商学院荣幸成为应邀参加该峰会的单位之一。照片是伦敦峰会现场。
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在论坛之后召开的新闻发布会上,IE也受新浪(Sina)财经频道委托,与中国中央电视台(CCTV)新华社(Xinhua News Agency),凤凰卫视(Phoenix TV)第一财经日报(China Business News)等多家国内知名媒体一起采访了论坛秘书长龙永图先生(Secretary General, Boao Forum for Asia)
这次会议阵容非常强大,英国政府那边出席的演讲嘉宾有伦敦金融城市长(The Lord Mayor of the City of London),英国总检察长(Advocate General),英国贸易投资总署首席执行官等等,知名跨国公司的演讲者则包括了黑石集团高级董事总经理, 高盛国际联席首席执行官,普华永道AIM创业板市场负责人,麦肯锡等等。
关于博鳌亚洲论坛(Boao Forum for Asia)

Yahoo! at IE Business School

The IE Telecom Club, an initiative of students of the Master programs at IE Business School, will organize an upcoming conference on Yahoo! and its mobile strategy on June 3, 2008. Alejandro Romero, currently Director of Strategic Relationships at Yahoo! Iberia will introduce Yahoo’s view of the mobile world now, their positioning as well as…



我们这几天也在Serrano 99号1楼设了捐款箱,有在读MBA的中国学生已经带头发动了在IE校园的捐款。

William Davila, Director of International Development Asia-Pacific Countries, gives an overview of IE management programs with a marked emphasis on meeting market needs, building global networks and the cross-cultural people management skills acquired during the IE learning experience. Duration 6:03 Minutes.


IE Case Study Presentation, May 20

IE Business School is organizing another Case Study Presentation in Singapore. You can actively participate debating about the general management case â??The Challenge of the Spanish Challenge in the America´s Cupâ?. The Americaâ??s Cup is the most prestigious sailing competition worldwide which took place last year in Valencia, Spain. The case is about the Spanish…


Model-based Competition

1510.jpgMay 2008 | By José Almagro. Executive Chairman. Bayes Inference S.A. and Professor at IE Business School

Companies that adopt a modelling strategy to anticipate, identify and satisfy customersâ?? requirements will not only obtain basic competitive advantages over companies that do not, they will end up pushing them out of the market.

My theory goes like this: companies that adopt a modelling strategy to anticipate, identify and satisfy customersâ?? requirements will not only obtain basic competitive advantages over companies that do not, they will actually push them out of the market.

The modelling strategy is not just another strategy in a repertoire of feasible options, but rather a controlling strategy. This dominance is due to two coordinates. Firstly, given a certain set of activities, the use of models produces optimum combinations and is therefore the most effective way of organizing said set of activities.

Secondly, companies equipped with this strategy are more innovative and reduce the costs associated with misguided innovations. In short, operational and economic efficiency, early diagnosis of market, customer and policy trends, and innovative drive constitute the three key factors that turn a modelling strategy into a controlling strategy.


Where are the Chinese executives?

1507.jpgMay 2008 | By Elena Escagedo, Director of Open Enrolment Programs at IE Business School, Executive Education

Give me the name of a high-level Chinese business executive. Canâ??t think of one? And who is the owner of this Asian superpowerâ??s largest business fortune? Donâ??t know that either? Well, neither does anyone else, actually: so whatâ??s going on in Beijing?

China has been growing at double-digit rates for several years now. India is growing somewhat slower but also shows spectacular development. China is currently the fourth largest economy in the world and if the dollar continues to fall, it will quite possibly be the leading economy on the planet in a short period of time. Moreover, if this trend of growth in China and India continues, both economies will represent around 25% of the world GDP by the year 2025.

Although this information is well known, there is one question that needs to be asked about these countries: why are there Indian executives in important executive positions in some 30 companies on the Fortune 500 and yet there are no Chinese executives on the list? Paradigmatic cases include the Pepsico CEO (Indra Nooyi, a woman) and that of Vodafone (Arun Sarin). However, we can go even further: why, according to the Forbes magazine, are entrepreneurs of Indian origin among the ten richest people in the world while there are no Chinese entrepreneurs? The only entrepreneur of Chinese origin in the ranking of the 50 richest people in the world (in tenth place) is Li Ka Shing, with his Cheung Kong Holdings conglomerate, whose flagship is Hutchinson Wampoa, world leader in seaport management. Li Ka Shing was born in Guangdong, China in 1928 but has developed his career in Hong Kong since the 1950s. Meanwhile, Forbes places four Indian entrepreneurs (Lakshmi Mittal, Mukesh Ambani, Anil Ambani and Kushal Pal Singh) in fourth, fifth, sixth and eighth position of the 50 richest people in the world.


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