No product is launched without consumer insights, without analyzing the market environment. This reality is the reason for the IE Master in Market Research and Consumer Behavior, the only program considering both interrelated aspects into one single program. An academic program with such practical implications would only be half of value if you do not exclude professionals…
DetailsTwo IE Business School alumni and a student, currently working in Asia, share their thoughts on the subject. -Gregorie Perez is a student of the IE Brown Executive MBA working in Philippines. -Yvette Hu is an International MBA alumna working in China. -Thomas Sypre, is an International Executive MBA (aka Global Executive MBA) alumnus working…
DetailsUnsure on what would be the study environment when you’re studying in a foreign country. This video helps you to understand what IE University is like and the happiness of our students!
The Master in Management lets you live not only the international environment in Madrid, but also takes you out to one week explorer trips to different destinations in the world. Tamara Zeidan, student of the February 2012 intake, relates her experiences: Being involved in the unique Global Immersion Week program organized by IE Business School has been…
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