Shanghai host for IE Venture Day 2012

See the results of the first IE Venture Day in Shanghai celebrated at Fudan University. Students for the Global Executive MBA and from other IE MBA programs presented in front of investors and venture capitalists. As it happens, the winner didn’t get the full attention from the investors side, but the project XXBB, an idea…

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7 reasons to invest more in Corporate Communication

How can you convince top managers to invest more in corporate communication? Experts from top leading institutions give their opinion and provide us with good arguments on why corporate communication is important . Hereafter some quotations from the video “The importance of Corporate Communication”. – “Companies understood that communication has to be supported  by behavior, […] making a…

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