I met Luciana during our MBA studies at IE. Our paths crossed during one of the most amazing years of our lives. I wished we could have done this interview in person, and yet I still feel extremely grateful to share the written article with a great person and her story. It may inspire you…Details
Missing any important session during your Master is no longer an excuse. Get your grades when you’re chilling out in the outskirts of Madrid. Forgot the case you have to prepare over the weekend? No issue with the new IE Campus app… everything is in the palm of your hand allowing you studying non-stop! Sorry,…Details
Some of IE Business School’s most outstanding alumni are working in Asia, and this week Joël McConnell, IE’s Director of International Development for Asia Pacific, caught up with Germano Rollero: an International MBA graduate based in Beijing who is currently working for one of China’s major civilian aviation companies. JM: What brought you to China,…Details
When the IE Brown Executive MBA March 2012 intake began we interviewed a few of the participants to understand why they chose the program and what they expected to get out of the experience. Gregorie Perez, Executive Director at Gifts and Graces in Manila, was one of the participants we interviewed (see the original interview here). …Details
Professor Zhijian Cui will be travelling through Asia in June to talk about “How to reinvent your company”. He will address questions like: Do companies lose their innovation drive? Why are start-ups more innovative than multinational companies? Can innovation be structured and institutionalized? Cui’s highlights the importance of innovating business models and developing a framework on…Details
IE Business School ranks top 10 worldwide in all categories of this year QS Global 200 Business Schools Report. This report focuses merely on the employability of MBA graduates by region and specialization asking more than 3,300 MBA recruiters. Focusing solely on employers’ views provide a reliable insight as to which business schools produce MBA graduates and alumni that are favored by recruiters.…Details
Some incoming students of IE Business School are among the lucky people who can enjoy IE’s new facilities which will be launched in September this year. Flexible spaces, new innovative lounge areas for team work and host of the IE’s own start-up incubator provide an inspiring and entrepreneurial learning space – with your own Starbucks…Details
In today’s challenging economic environment, even if you are not running your own company, old rules and behaviours do not apply anymore. Living in an uncertain world, higher levels of certainty cannot be created by generating more information, being obsessed with objectivity and the sacredness of numbers. It’s in fact open-mindedness that is critical to…Details
By Enrique Dans, professor at IE Business School
Jobs has left us a legacy that goes way beyond technology. He has left us with an approach to life and business management based on innovation, commitment and a capacity for work.The way in which Steve Jobs’ legacy has impacted products and industries is seriously impressive. The first personal computers, the organization of windows and desktop on the computer screen, new life breathed into animation films, the revolution of the music industry with a market that everyone said could not exist, a revolution in the mobile phone industry that practically destroyed the previous leader… And more recently the reinvention of computers with the iPad, generating thousands of millions in sales, creating and destroying entire industries, while multiplying the value of the firm by a couple of thousand. And yet I believe that his greatest legacy is the way we now see business organizations, innovation, and the kind of commitment and capacity this involves.
In times when it seems that imitating, repeating, and spending your life doing as little as possible are in fashion, Jobs is the most salient example of what it means to dare, to fight, to do things better than expected. He wasn’t a technology genius. He didn’t need to be. His strength lay in understanding trends, or creating them. His products were always enormous commitments with an element of risk. But they were also born of passion, entering sectors to which he brought the values that his vision of Apple stood for: a focus on the user and ease of use, the design, the total integration between hardware and software that brings life to a device, not stopping at good, going for excellent. He entered industries where there had always been a disconnection between client and technology. In the music industry nobody had been capable of giving the customer a simple and solid means of managing his/her music.Details
… curious? Explore what the IE Brown Executive MBA students experience in their Innovation and Creativity Workshop during the program.
There are many “online learning models” named online programs, distance-learning programs, internet-facilitated programs. IE’s innovative blended education format, however, combines the best techniques of traditional face-to-face education with technology-supported online interactive learning, making it a world-class learning experience recognized by international media and by highly satisfied alumni. Check this out and let us know if…Details
Have you ever had a security problem with your computer? Currently there are many out there, such as viruses, spyware and malware. These are regularly called security attacks. Certainly, most of you have encountered one of these. If you think about it, this may be a disaster for end-users, but it’s an even bigger problem…Details
Contrary to popular belief, Steve Jobs was not a great inventor, but rather a great re-inventor, capable of transforming existing products like the mobile phone or MP3 to make life easier for the user.There are certain battles we human beings know we can’t win – at least for now. We all knew that Steve Jobs was going to die: first, because although he may have seemed to be immortal, he wasn’t. And second, because the gap between cancer and technology means that cancer is still cancer, and when it goes badly, you can’t beat it, even with all the means in the world at your disposal. It is very possible that many of the obituaries we have read recently in the press were actually written months ago. When a person with a reputation for being a born worker with a vocation stays at the helm of Apple until so recently, despite such obvious physical decline, you tend to think the worst when he finally takes the decision to stop working, namely that he must be in a very bad way.Details