One of the most mysterious and misunderstood aspects of the entire digital revolution is WHAT MAKES ONLINE BRANDED CONTENT AND CAMPAIGNS GO VIRAL? Many IE candidates in South East Asia were lucky to join the masterclass from IE Prof Brian Hallett. Prof. Hallett is a professional photographer and film director as well as Professor in…Details
We recently caught up with International MBA alumni Hide Maekita to learn more about his MBA experience at IE Business School… What’s your story? Who is Hide?I was born in Japan, but spent my early years between my home country, the US and Canada. Before getting my MBA at IE Business School, I spent four…Details
IE Business School and Casa Asia are organizing this conference to discuss the concerns that Asian companies have in Europe and vice versa, in order to show the full potential, from the business point of view, of relationships with three of the major Asian countries: China, India and Japan.
Every time we have more and more evidence that Asia will be the center of global economic growth over the coming decades, due to the enormous strength of the Asian economies. In Europe, Asia is perceived as a great opportunity for its high growth rates, demographic factors, infrastructure needs and rising middle classes. In Asia, Europe is perceived as a market with high rates of consumption that is valued technological capacity of their firms, the relevance of their brands and the degree of excellence shown in the design of certain products.Details
The continued demand of online education, makes IE launching a second intake in March 2011 of its renowned Global MBA. Since already 4 years, the IE Global MBA provides candidates with an extraordinary flexbility when studying their MBA program. They can continue progressing within their corporations meanwhile they connect on a daily basis to the…Details
IE Business School is glad to invite you and the members of your network to join the sixth in a series of videoconferences titled Biotechnology Management Today, on Thursday, May 20th at 15:00 (Madrid local time) or 21:00 (Singapore local time). Speaker Carolina Aguilar – Neuromodulation’s Market Development Manager for Europe and Central Asia (ECA).…Details
Original published at Bangkok Post on May 4, 2010 Earlier this year, Patr Bhalakula, a talented young Thai pursuing a Master in Marketing Management degree at IE Business School, and his team won the second prize in the Novartis Masterminds Challenge in Spain. The challenge is a competition involving the London Business School, IESE (Instituto…Details
IE is set to take part in the Shanghai World Expo, which is expected to receive 70 million visitors between May 1 and October 31. IE will be present at the beginning and close of the Expo in Spain´s Pavilion and the Madrid Pavilion, with activities that include the presentation of the Caso España case study.…Details
Throughout architecture´s history, there has been the perception that the best designs were created by artists whose works remained untouched by the financial constraints of business. However, contemporary architecture has proven that excellence in design, although very necessary, is not quite enough to reach success. The majority of architects are, in fact, entrepreneurs and vocational…Details
VERY INTERESTING ARTICLE BY FINANCIAL TIMES. Call me mad but this crisis is good for China. It is also good for China’s role and responsibilities in the world. Yesterday, we upgraded our gross domestic product forecasts for China for 2009 and 2010; we are now looking for 8.3 and 10.9 per cent, respectively, up from…Details
In the frame of the Asia-Europe Young Leadears Symposia, Madrid will host this week the 1st Asia-Europe Young Urban Leaders Dialogue with the active support from IE Business School amongst others. This symposium aims at promoting better understanding between Asian and European societies by intensifying intellectual, cultural and social exchanges between the local, urban and…Details
Did you know that Spain is: The 8th largest economy in the world? The 3rd largest investor worldwide and the 2nd largest in Latinamerica? The 7th largest recipient of FDI stock in the world and 4th in the EU? The Economic & Commercial Office of the Embassy of Spain in Singapore together with â??Invest in…Details
IE Business School has opened the access to its multimedia documentation for individual and personal use, under a creative commons license. Finally this long internally discussed project is going alive and shows to the public in which fields IE innovates and creates value to society. IE develops multimedia documentation for both online and face to…Details
This article was published last month in the Independent, and certainly is catches your attention as it describes many undiscovered attributes of Spanish life: Food, Fashion, Architecture, Society, Cultural Heritage, Travel Destination!
Sunday night’s triumph in Vienna was a moment of pride, unity and joy for this nation â?? and a mark of how far it’s come. Elizabeth Nash reports from Madrid
Tuesday, 1 July 2008
Spain is enjoying a moment of glory. Last night’s triumphal homecoming of Euro 2008’s conquering heroes revealed everything that is good about Spaniards today, their spontaneity, their gregarious sociability, their unbridled â?? sometimes excessive â?? lust for partying.
The celebrations have shown something else: that Spain is enjoying a new confidence, a relaxed sense of national pride, a self-esteem it has rarely if ever experienced before, divested of old complexes. One of the commonest comments made by those celebrating Sunday’s victory was “I’m proud to be Spanish” and “I’ve never felt more Spanish”. And they said it without the defiance you used to hear, but naturally, with joy in their faces. They were not trying to convince you of their superiority. They were having fun.
And the reason for their new-found ease was that the old braggadocio that compensated for feeling small, dark, isolated from Europe, hopeless at languages, a failure at the game they loved, was replaced by the serene confidence they absorbed from their youthful footballers. No fake heroics, no swaggering, no assumed “Latin” passion, just the pride of a nation of small, dark blokes of humble origins who ran rings around the blond, cultured man-mountains of Europe’s mightiest footballing nation.Details