4
Dec

Dual Degree with MIT: interview with Peyton Bowman, IMBA 2008

Written on December 4, 2007 by Dirk Hopfl in Go for IE

Please find as follows a short interview with Peyton Bowman (USA). Peyton will finish this December his International MBA at IE and started already in September his Master in Engineering in Logistics & Supply Chain Management in Zaragoza as part of the Dual Degree agreement with MIT.

Peyton enjoying student life at MIT ZaragozaPeyton holds a BA degree in Civil Engineering from the University of Arkansas. After working in Europe and New Zealand and traveled in Latin America and South East Asia, Peyton started his International MBA at IE. His thesis at MIT-Zaragoza is to develop ‘Energy Efficient Logistics Parks’ for the purpose of cutting CO2 emissions by using renewable energy, special warehouse design and materials and others, all in part of foresight of carbon trading and carbon taxation, a very important topic nowadays, indeed.

Peyton, why did you decide to do the Dual Degree with MIT?
After gaining a BS in Civil Engineering and a MBA at IE, I wanted to specialize in a field that would utilize knowledge I had gained from both fields. This MIT program was a perfect fit in combining both quantitative and qualitative skills from arguably the worldâ??s best engineering program.

2. How was/is your day-by-day at the program â?? similar to what you experienced at IE?
Day-by-day life here at ZLOG in Zaragoza is quite different from IE life in Madrid. Instead of ~6 hours in class per day, we have typically 3 hours of class and the rest of the day for assignments, reading and at times (very little) enjoying what the Spanish culture has to offer. With 25 students compared to 240, there is one-on-one interaction with faculty in and out of the ZLC centre. The atmosphere is similar to a large family.

3. How did you financed the additional year at MIT?
Not my favourite subject, however I have taken private student loans from the US. ZLOG has loan schemes with several Spanish banks with reasonable payback period and interest, with a logical deferral period. I believe almost anyone is eligible for these loans if admitted to the ZLOG program.

4. What has been the main motivation to choose your MIT campus (Cambridge or Zaragoza)?
Being from the US, I wanted to continue my experience in Spain after the IE program. The Spanish language is highly important in the US when I return one day… Continuing in Zaragoza is in essence killing two birds with one stone. Zaragoza is a nice town of 800,000 inhabitants and a calm place to study with sufficient activities for entertainment. Being from the US I feel the door is always open to return. The degree in Zaragoza still gives me flexibility to stay in Europe much easier if I decide to in the future. Furthermore, the cost of the program in Zaragoza is significantly less (however with the current state of the US dollar, prices may not be much of a deterrant).

4
Dec

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12月4日China Economic Review发表了题为FT puts IE Business School at No. 5 in Europe 的文章。
值得一提的是,文章强调IE商学院虽然发源于西班牙,但却是一所非常国际化的商学院,教学机制和运作与北美商学院类似。作为IE的校友,对这位老记第一次这么大声地在中国媒体为在西班牙的IIE挣“international”的名份,惊喜之情难以言表。
以下是全文,以飨诸君。
IE Business School (the IE stands for Instituto de Empresa showing its Spanish origin but it is very much a Business School in the American tradition) is ranked No. 5 in Europe and No. 1 in Spain in the latest ranking of European business schools carried out by the Financial Times.
The annual report is based on the average results obtained by top European business schools in the rankings published throughout the year by the Financial Times that cover MBA, executive MBA, masters in management and executive education programs.
FT surveys encompass factors that include the degree of internationalisation of the business schools and the outreach of their programs; the professional advancement of its students and the salaries they command; the degree of diversity among the student body and faculty; and the extent to which the students’ and recruiters’ expectations are met.
The results of the latest FT ranking serve to consolidate the position that IE has obtained in international rankings throughout 2007: Forbes placed IE 4th in the world; The Economist ranked IE 9th in the world; and the recently published Aspen Institute, which measures the impact of corporate responsibility on business schools, placed IE first in Europe and 10th worldwide.

4
Dec

Dual Degree in Logistics with MIT

Written on December 4, 2007 by Dirk Hopfl in Go for IE

In todayâ??s business environment, companies must produce innovative products at a low cost and effectively deliver them to customers around the world. Globalization has driven supply chain management and logistics to the forefront of business strategy and created the need for a new kind of business leader.
In recognition of this development, IE Business School has partnered with the MIT Center for Transportation and Logistics in Cambridge, Massachusetts and the MIT- Zaragoza Logistics Center in Spain to run already since last year a dual master’s degree offering the opportunity to earn both an International MBA at IE Business School and one of the following specialized degrees:

This dual degree program, lasting 19 months, prepares students for careers that combine general management capabilities with specialized logistics and supply chain management skills for students seeking management responsibility in manufacturing, distribution, retail, transportation, consulting, software and/or logistics organizations with a system-wide perspective.

MIT Dual Degree Structure

The dual degree structure enables the credits received in the MLOG or ZLOG program to count for the last period of the IE International MBA program. The programs are completed sequentially over a 19 month period, with a short break in August.

To gain a better perspective on which benefits this dual degree provides, please read to upcoming posts about this topic.

4
Dec

李安《色·戒》:彰显人性的力量

Written on December 4, 2007 by Yan Huang in IE News


Ang Lee’s new film, an espionage thriller set in WWII-era Shanghai. Tony Leung stars as Mr. Yee, a powerful political figure in 1940s Shanghai. Tang Wei, makes her feature film debut as Wang Jiazhi, a young woman who gets swept up in a dangerous game of emotional intrigue with Mr. Yee.
看了一些对李安新作《色·戒》的访谈,除了对那些老拿几段性爱描写说事的炒作苦笑外,到还是有几分惊喜。第一,终于有很多很多人要跟广播电视总局闹“分级制”了;第二,导演的观点--“情感超越理智彰显了人性”--尤其在这部影片中对“女人对一个不该爱的男人的情欲”超越了“爱国主义”的充满同情和近乎唯美的演绎,居然在国内媒体上得到很大的声援。还不知道马德里什么时候播,但是一定回去看正版,呵呵。

3
Dec

Entrepreneurship in the 21st Century: New Challenges

Written on December 3, 2007 by Dirk Hopfl in Live IE

IE Business School and the Fundación Eduardo Barreiros joined forces to run a debate workshop on â??Entrepreneurship in the 21st Century: New Challengesâ?, designed to promote business start-ups as an engine for wealth, social well-being and job creation. The event was attended by senior directors of leading firms who debated new challenges facing entrepreneurs in this century.

The inauguration included addresses by Mª Luz Barreiros, President of the Eduardo Barreiros Foundation, Fernando Merry del Val, Counsellor for Economy and Consumption Comunidad de Madrid (Madrid regional authorities) and Diego de Álcazar, President of IE Business School. Mr Alcázar centred on the importance of creating new businesses as a source of growth for modern society, IEâ??s commitment to the generation of new business, including the fact that 25% of IE students have set up their own businesses.

Mariluz Barreiros, President of the Eduardo Barreiros Foundation, commented that one of the main objectives of her Foundation was to disseminate the key role that entrepreneurs play, just as her father, Eduardo Barreiros, did. The Counsellor for Eocnomy and consumption at Comunidad de Madrid, Fernando Merry del Val, talked about the main challenges facing Communidad de Madrid, particularly the need for new knowledge for an active economy, describing Comunidad de Madrid as a magnet for entrepreneurial talent.

The round table on â??Entrepreneurial Managementâ? tackled problems facing Spanish firms in the field of internationalisation strategy. Participants included Jesús Salazar, President of the SOS Cuétara Group, María José Álvarez, member of the board of directors of the Eulen Group, and Enric Casi, General Director of Mango. Ignacio de la Vega, Director of the IE Business School Centre for Entrepreneurship, felt one of the key conclusions to be drawn from participantsâ?? comments was the importance of using an internationalisation model as a growth tool in the different companies, along with the fact that maintaining a company is actually more difficult than setting one up.

The workshops continued with an address by Pedro Luis Fernández, CEO of GAM, who talked about the difficulties he encountered during the creation and development of his business. He concluded by stating that a group of ordinary people can do extraordinary things.

Finally, the round table on â??Management and Growth in Family Businesses in the Automotive Sectorâ? covered some of the specific characteristics of family businesses in the automotive sector, together with management models that ensure the continuity of the family firm based on growth, competitiveness and profitability. Participants included Francisco Riberas, CEO of the Gestamp Group; María Helena Antolín, from the board of directors of the Antolín Group, and Pedro Erciso Bergé, Vice President of the Bergé Group.

29
Nov

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咳咳,很长的文章标题,对不对?
之所以将这位意大利老兄作为Chinese Community的客人是因为: 第一,他现在管辖的很多业务都与中国市场有关,“金砖四国”中除了巴西他没有涉猎,对中国,印度,俄罗斯市场都颇为了解; 第二,作为IE的国际EMBA 2008学生,明年1月他要去上海复旦大学管理学院进行为期2周的交流学习。然后眼前就浮现这位意大利老兄奔波于各国际航班之间的场景,没有固定的周末,生活和工作没有明显界限,生活于旅行中,在旅行中工作。
Antonio Ricci是刚刚入读IE 国际EMBA 2008年课程的校友,这个课程历时13个月,一共由5个学习阶段组成。其中第一,三,五阶段都是以2周为一阶段的传统课堂学习,其中第一和第五阶段是在马德里校园,第二阶段则在上海,剩下所有的课程则都是在网络上进行。这两周是Antonio在IE 国际EMBA学习的第一阶段。
跟Antonio的闲聊是在学校附近的一个非常西班牙的cafeteria里进行的,照片左部背景是煮咖啡机<顺便说一句,西班牙随便什么cafeteria里的café con leche(咖啡混牛奶)都很不错,而且味道还不同,难道是因为所用的不同的煮咖啡机的缘故?>, 右部背景是各种烈酒,饮料,和果汁(我一直很惊讶于西班牙人在上午11点空腹喝啤酒的事实,呵呵)。通常在上午11点至12点,或者下午2点到5点,cafeteria里总是站满了人,上午加餐的,或者吃中饭的。
在问及Antonio目前的学习状况时,即使他跟我说他觉得他们所有的学生就好像是一群在工厂流水线上的工人,除了应付教授大量的作业,完全没有时间多余时间想其他的事,“除了每天长达6小时上课,没完没了的小组讨论时间,每天还要做作业到凌晨4点”,他脸上那幅兴奋的“真让人难以置信”的表情似乎更倾向于向我表明,其实他对目前的课程还是很满意的,“我们一共30人,但是来自22个国家,每个人的经历都不一样,每个人都有自己的专业领域。”
对于Antonio来讲,他之所以最后选择IE是因为“我大部分的时间都在旅行,我的工作太忙了,充满了不确定性,我没有办法去读一个需要花很长时间在一个固定地点上课的课程,如果这样做了,我很快就会被市场和竞争者抛在脑后。”
关于Antonio Ricci
Antonio Ricci 现任瑞典爱立信公司的director of Network Solutions,曾经是爱立信在Mobile Data business 和Packet Switched Core Network在印度,俄罗斯,亚洲和非洲等被称之为High Growth 市场的Director of Business Development。

24
Nov

Where business and politics meet – an interview on strategy

Written on November 24, 2007 by Dirk Hopfl in Academics

Strategy is an essential ingredient of business success. But a number of scholars now assert that strategic planning is, in most cases, incomplete. David Bach, Strategy Professor at IE, is one of them. He believes that companies need to give equal weight to how they are managing relationships with governments, regulators, non-government organizations (NGOs), the media and society at large. Bach has been researching nonmarket strategy for a number of years and teaches a required course on the subject at IE. Bach grew up in Germany, studied in the US and has worked with McKinsey and the Global Business Network as well as with Political Intelligence, an international lobbying consulting firm. In this interview, Bach tells how he came to believe that nonmarket strategy is essential for future corporate success.

David, you are one of a handful of people in the world studying nonmarket strategy.Why does this field interest you?
I see it as a very under-studied field. More than that, people in both academe and business seem to determine competitive advantage as a function of market matters per se â?? products, customers, market share and the like. But a number of us around the world are trying to elevate the importance of nonmarket strategy. Increasingly competitive advantage can be built or lost outside of markets. That means there are huge opportunities for companies here but also immense dangers to anyone focused purely on the market side.

Anyone?
A firm not only maintains relationships with its customers, suppliers and competitors (what we can refer to collectively as the â??market environmentâ?) but also maintains relationships with governments, regulators, non-government organizations (NGOs), the media and society at large â?? whether it wants to or not. So, yes, anyone can be affected by nonmarket forces and in very consequential ways. Read more…

24
Nov

IE students win Infocom Future Leadership Award in India

Written on November 24, 2007 by Dirk Hopfl in Live IE

Marion Descottes and Miguel Monforte Nicolas, two MBA students from IE Business School, have won first prize at the Infocom Future leadership Award one of Indiaâ??s premier essay writing competitions. Open to Business schools from around the world, essays are judged by a distinguished panel of Indian academics and business leaders. Last year over 500 essays from 66 top business schools were entered into the competition. The top 6 essays are then selected and ranked.
This yearâ??s theme was â??Innovations driving service excellenceâ??, through which Marion and Miguel chose to address the topic of â??
How innovations can improve Anti-retroviral treatment adherence in Africaâ??. The essay focussed on the use of innovative communications systems to provide patients with better information, updated more quickly than current methods, thus helping them to adhere more closely to the ART programs. The system was designed to ensure feasibility and sustainability in developing countries.
When Marion and Miguel spoke about the choice of the topic they agreed that â??
We chose the following subject area because our professors are constantly challenging our abilities to find innovative ways to look at real day-to-day problems. Studying in depth, subjects such as Supply Chain Management and Innovation allowed us to really understand which barriers companies face everyday. One of our main goals when designing the solution was real feasibility. Moreover, IEâ??s focus on Social Corporate Responsibility provided us with the inspiration to combine business acumen with our social concerns. Winning the prize confirms that there needs to be one further outcome: bring this solution live
David Bach, Associate Dean of the MBA commented, â??The choice of subject area and the focus on finding innovative solutions to complex, real world problems, is exactly the type of project we want to prepare our students to manage and lead. We are delighted that Marion and Miguel won the first prize, the fact that they have chosen a topic with a critical social component makes this even more gratifying for usâ?.

23
Nov

Seize the Day

Written on November 23, 2007 by Yan Huang in IE News

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Santiago Iniguez 在IMBA 2008开学典礼上的几个POINTS,或许可以让你从另一个角度了解IE。
• You know nothing 你一无所知
• Everything changes 事情总在变化
• Preparing global leaders 我们培养全球化的商业领袖
• Quote from William Butler Yeats
Education is not the filling of a pail, but the lighting of a fire
• Quote from poem by Horace “Carpe diem”
Carpe diem一词源自荷马《奥德赛》中的一首拉丁文诗,英文翻译成seize the day,跟我们汉语“一寸光阴一寸金”类似的意思。
英文版诗句如下。
text seize the day.jpg
Leuconoe, don’t ask — it’s dangerous to know —
what end the gods will give me or you. Don’t play with Babylonian
fortune-telling either. Better just deal with whatever comes your way.
Whether you’ll see several more winters or whether the last one
Jupiter gives you is the one even now pelting the rocks on the shore with the waves
of the Tyrrhenian sea–be smart, drink your wine. Scale back your long hopes
to a short period. Even as we speak, envious time
is running away from us. Seize the day, trusting little in the future.

诗文大概要表述的意思是人生短暂,光阴飞逝,我们必须尽力过好每一天,每一时刻,尽情地吃,喝,并最大程度地快乐着,仿佛明天你就会离开人世一样。
联系到在IE读MBA课程,我们也应该seize the day,充分利用这短暂的15个月的时间来
• Expand your network 拓展你的社交网络
• Dedicated necessary time 花必要的时间
• Learn Spanish 学习西班牙语

23
Nov

William Davila的此次中国行程主要安排在上海,北京,深圳,香港。除了常规性地介绍IE商学院的课程,录取,奖学金情况以外,更多是想借这个机会与中国学生近距离谈话。所以如果你刚好正在考虑通过读MBA,EMBA,或者任何一个商业管理课程来提升自己的职业发展道路,可以参看Chase Dream IE MBA, Master, LL.M.- Insight Session,参加我们11月25日至12月4日在上述四个城市的活动。
以下是IE商学院今年在各国际媒体的排名。Looks really good, isn’t it!
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MBA 世界第11位
EMBA 世界第5位
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MBA 世界第9位
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MBA 世界第4位

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