Archive for the ‘Live IE’ Category

IE Business School and Casa Asia are organizing this conference to discuss the concerns that Asian companies have in Europe and vice versa, in order to show the full potential, from the business point of view, of relationships with three of the major Asian countries: China, India and Japan.

Every time we have more and more evidence that Asia will be the center of global economic growth over the coming decades, due to the enormous strength of the Asian economies. In Europe, Asia is perceived as a great opportunity for its high growth rates, demographic factors, infrastructure needs and rising middle classes. In Asia, Europe is perceived as a market with high rates of consumption that is valued technological capacity of their firms, the relevance of their brands and the degree of excellence shown in the design of certain products.  Read more…

The IE Social Responsibility Forum is returning in November 2010 for its fifth edition. The Forum is the largest annual event organized by students of IE Business School in Madrid, Spain. Every year, the aim of the Forum is to promote a constructive dialogue among the IE community, future graduates from top business schools, and global leaders to advance sustainable business.

Leading to the Next Big Thing. In a time of global economic uncertainty and unrest, the world is receiving positive news: more companies are joining the sustainable revolution, people are making a lasting difference in their local communities, and both are inspiring innovation that improves lives.

This year, the goal of the Forum is to enrich the debate about the new directions and opportunities that are being created by a shift in both business and social mindsets in this ever-changing world. In this sense, the 5^th annual IE Social Responsibility Forum will showcase many of the exciting and innovative developments and opportunities happening around the world, focusing on the impact of social and environmental changes on business paradigms. All changes, great and small, will hopefully lead to the next big thing.

We invite you to attend, contribute and be inspired by our annual IE Social Responsibility Forum. IE Business School look forward to welcoming you on November 12-13th in the beautiful city of Madrid.

More details you can find on the NET IMPACT web.

The mayor of Madrid, Ruiz-Gallardon, signs a collaboration with IE Business School which addresses four key areas: entrepreneurship, economy, innovation and worldwide promotion.

IE Business School is to produce management education tools based on the public administration model of the city of Madrid, including keys to the social and economic transformation achieved by the city in recent years.  The collaboration agreement signed today by Madrid Mayor, Alberto Ruiz-Gallardón, and President of IE Business School, Diego del Alcázar, also includes a plan for employees of Madrid City Hall’s Tourism City-branding Department to undertake IE programs. Moreover, IE Business School will be providing support in the design and management of the content of a Chair in New Technologies, set to be inaugurated in the near future, as well as providing consulting services for startups in the business incubator run by City Hall, where IE students will be able to place their business startups free of charge.

With this agreement the two institutions, one public, one private, will join forces to promote economic recovery in Spain’s capital. The Mayor commented that “this mutual support has come at a time when it is most needed, and will hinge on four key areas: economic analysis, innovation and technology, tourism, and entrepreneurship.  

Ruiz-Gallardón talked about how both IE Business School and the city of Madrid had evolved since the 1970s, saying that “Economic recovery is possible”. In 1973, the total value of all goods and services produced in the city of Madrid stood at less than 4,000 million Euros and a large part was centered around public administration. Madrid’s metro network covered just 50 kilometers at the time, the city was a full day´s journey from Spain’s coastal regions, and Madrid’s Barajas airport received some 3 million passengers. That year, a group of entrepreneurs, headed by Diego del Alcázar, founded an private business school to provide top-tier postgraduate programs in the field of management education in Spain, which until then had only existed in Barcelona.  

The Mayor continued by saying that today the average per capita income of a citizen of Madrid has multiplied by 16, production stands at more than 120,000 million Euros, and business activity no longer revolves around the public sector, “because we are now Spain’s main business hub.” Gallardon also remarked that the Madrid Metro is six times larger than in 1973 and one of the most extensive and effective underground transport networks in the world. High-speed trains can now reach Malaga or Barcelona in little more than a couple of hours, and Barajas receives 50 million travelers each year.

In much the same way, over the last 37 years IE Business School has gone from being a small business to become a worldwide leader in management education. IE’s first annual intake comprised fewer than a hundred students, whereas now there are almost 8,000 each year, with more than 40,000 alumni living and working in 102 countries around the world. Ruiz-Gallardón rounded off by saying that “the school’s original program is now one of the best one-year MBA programs in the world, according to the Wall Street Journal, as well as the best online MBA program in the world, according to The Economist, or the best Executive MBA in Europe, according to BusinessWeek”.

Mutual support

The Mayor went on to comment how IE enjoys its current position in large part thanks to its location in the unique city of Madrid, which has afforded the School enormous prestige. But he also noted that a substantial part of Madrid’s transformation was thanks to IE. He argued that business schools play a pivotal role in stimulating the economies of the cities in which they are located. They generate employment and wealth, foster social progress and professional development, and work in tandem with public policies from the private sector to attract and create talent, and strengthen the city’s image.

The Mayor declared that these were all very good reasons for establishing closer collaboration that will bring substantial benefits for the city, serving as an engine for growth and knowledge. Said benefits will be the end result of a series of actions based on four key areas:

Economic analysis. IE is interested in using the management model used for the social and economic transformation of the city of Madrid over the last ten years to design new teaching tools for its programs. The Mayor added that “We are proud that the best business school in Spain, which is also one of the best in the world, is using Madrid as a model for public administration”.

Innovation and technology. The agreement will serve as a platform for both parties to work together in this field, and for IE to design and manage the design and content of a Chair in New Technologies, which will be constructed in the Boetticher hanger and launched in the near future.

Tourism and city branding. Employees from the Tourism Department of City Hall will undertake programs run by IE. A prestigious business school like IE plays a key role in showcasing the city to the world, “Which is why Madrid City Hall is going to work together with IE on international campaigns aimed at promoting the school and thereby helping to sell the city”.

Entrepreneurship. Finally, Madrid City Hall will work with IE to promote entrepreneurship in three ways. Firstly by providing support in the drafting of a document about entrepreneurship in Madrid that will form part of the GEM (Global Entrepreneurship Monitor) report, a benchmark in comparing levels of entrepreneurial activity around the world. The GEM report normally focuses on countries, but this will be the first year that Spain will provide specific information on a city. Secondly, IE will provide counsel for new businesses in the City Hall start-up incubators, and thirdly, the incubator facilities will be available free of charge to entrepreneurs studying at IE.

Madrid stands for quality of life. The capital is up two positions in the annual ranking of the 25 most liveable cities published by the British magazine Monocle, taking the tenth position. The Urban Quality of Life Index, featured each year in Monocle’s July edition, has become a world standard used to measure the urban parameters that define each of the cities that make it into this prestigious list.

Madrid has jumped up the scale for the third year in a row after taking the 13th and 12th positions in 2008 and 2009 respectively. Of the 25 cities included in the Index, only seven have improved their position in 2010 compared to the previous year, and only three of them stand among the top ten.

By making it into the top ten of the world’s most liveable cities, Madrid now shares a privileged status that only includes three other capitals with over three million inhabitants: Tokyo, Paris and Melbourne. Despite the general Spanish context, the capital is still an appealing place to live in and invest in.

For more information on Madrid, please visit esmadrid.com

… found @ Inside España Newsletter

In a network society, as individuals or organizations, we express our human and digital identity. The practice of story-telling abilities as a mean to communicate strategically & creatively is crucial as the world becomes smaller as a result of greater connectivity between information & opinions. With this mindset we encourage individuals to put in test their story-telling skills by answering one of these two questions:

“How should global corporations communicate with local bloggers?”

“How is the economic downturn affecting you community?”

These competitions will grant the two winners a publication of their submitted work & one scholarship of 60% to each one, applicable on tuition fees of the Master in Corporate Communication or the Master in Economics & Business Journalism from the IE School of Communication. You can choose the challenge that relates to the program of your interest & elaborate your view with blog entries of 500 words or a 10 minute video uploaded on YouTube.

Good luck!

Start date: 14^th of May 2010

End date: 20^th of June 2010 (at 24.00 CEST)

More details you can find on http://competition.mccmebj.ie.edu/

The Master in Global Environmental Change from the IE School of Biology is an innovative program with a unique focus. The Master will prepare students to translate the emerging insights about our changing living environment into understandable information to guide decision-makers in business, governments, and communities.

To celebrate this pioneering program, IE School of Biology will grant a publication of the winner’s submitted work & a scholarship of 60% of tuition fees of the Master. The competition tests your ability to communicate about environmental issues. Tell your story about how environmental change affects (or will affect) your living environment with twenty images. We are looking for a strong message without bells and whistles.

Submissions will be judged by a professional jury. Unleash your creativity and enter the competition!

Start date: 14^th of May 2010

End date: 20^th of June 2010 (at 24.00 CEST)

More details you can find on http://competition.mgec.ie.edu/.

Having beaten almost 500 teams to make it to the last 6 of Cerebration 2010, one of the world’s largest business plan competitions, the IE team had to settle for a position as runner-up having been beaten by Rottman of Toronto who were also presenting a strategy plan for Vestas. The students, Mark Peinhopf, Matteo Perondi, Joseph Berlino, and Mario Del Duca had been working diligently on the various phases of their business plan to bring Vestas into the small-scale wind turbine market since early December and the final presentation was well-received with particular praise from the judges for the team’s innovative plan and the desire to balance Vestas’ commercial goals with its corporate social responsibility. This was the third appearance of an IE team in the finals since 2005 and we hope to make it to the Singapore finals again in 2011. Congratulations to Rottman and well done to the IE time for putting up a good fight.

“Does Marketing Run through your veins?” This was the slogan for this year’s Novartis Masterminds Challenge, a marketing competition sponsored by the leading farmaceutical company with the objective to search for professionals with management skills and passion to demonstrate their talent, lead and execute a marketing plan in the healthcare sector.
Our Master in Management students Kelly Fung (Master in International Management Oct09), Leen Rimawi (Master in International Management Oct09) and Patr Bhalakula (Master in Telecom and Digital Business Oct09) won 2nd prize in this important and challenging competition, and received a cash prize of 4000 Euros. The wining team was from LBS and 3rd prize was awarded to IESE.

It was a two-step Pharmaceutical Marketing Constest in which five Business Schools took part of: IE, IESE, Insead, ESADE and LBS. In the first phase there were over fifty teams composed of three students each that submitted the application. In this step, students had to create a Marketing Plan for the Zelisar brand and design the strategy for managing the Novartis cardiovascular portfolio. Six teams were selected among the fifty to continue with the second phase: the best team of each Business School and the second best team among all. Representing IE were Kelly, Leen and Patr, also the only non-MBA students. The challenge now was to creat the strategy to convert Zelisar (an hypertensive product) into a first line treatment and provide recommendations to improve the health care industry.

The final presentation was held on Jan 29th, in the Headquarters of Novartis in Barcelona, the jury was conformed by some of the members of the PEC (Pharma Excecutive Committee) and Professors from IESE.

“We decided to name the team The Challenger because for us it was a real challenge from the beginning and even until the end…specially because we were the youngest participants and competing with MBA profile students from other recognized universities” said Kelly Fung. The Committee found the proposal from IE´s Master in Management students very fresh, innovative and different from the others and were impressed of finding such young talent.

As first Spanish business School IE launched this week its content on iTunesU.

It’s an exciting project and provides insights about the academic sphere for interested academics and candidates . The IE Multimedia Campus was the first step to generate this content but iTunesU facilitates to take it on the move, watching and listing to the media wherever you have your iPod or iPhone available.

Have a look and enjoy!

From Santiago Iniguez, Dean IE Business School, dedicated to the 2008 graduates:

Congratulations to all our graduates, whose success we are celebrating today as we award them their IE master’s title. You all richly deserve your title after a year of huge effort and achievement.

Over the last academic year you have acquired relevant knowledge and strengthened personal skills that will be decisive in your future careers, and you have made lifelong friends. Moreover, during your time at IE you have left your mark on professors and staff at our school, with your spirit of work and commitment and your ambition to improve the society in which you live.

Congratulations also to the families and friends of our graduates, both those who are here with us and those who were unable to join us. You too have played an important part in the success we are celebrating today. You have our heartfelt thanks for all the support and enthusiasm shown this year.

The staff at IE is especially proud of you all today. On behalf of all the professors, directors and administrative staff of our school, I would like to thank you for making this year such a good one, and offer my very best wishes for the future.

You can follow the graduation online.

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