Archive for the ‘IE News’ Category

Following a session on the admissions process at IE Business School in Singapore, here is a presentation which details the steps to take to gain admission to IE.

Since yesterday to March 30^th 2012, IE University’s Junior Advisory Board will hold its fourth annual meeting. Founded in 2009, organized and promoted by IE School of Arts and Humanities, Junior Advisory Board is a highly selective group of pre-university students, aged from 16 to 18, who advise IE University about the future of university education.

Members of the board serve as advisors to IE University, and offer their unique and practical perspective about education.  However, unlike most advisory boards, the Junior Advisory Board is made up of teenagers.  The board is made of members who are still in high school so that IE can understand and appreciate the expectations of the rising university student and incorporate their excitement and insight into its dynamic educational programs.

IE’s Junior Advisory Board members represent five regions of the world; Europe, United States of America, Latin America, Africa and Asia. This year´s committee comprises of twelve pre-university students, all with an international profile.

They will meet in Madrid and Segovia to debate the challenges facing university education. The members of the International Junior Advisory Board were selected using IE’s network of 23 international offices in 20 countries, and are from: Zimbabwe, Turkey, Germany, Slovenia, South Africa, Colombia, India, Peru, Wales, Romania, Spain, and the US.

For more information visit http://jab.ie.edu

Are you a lawyer or a manager with responsibilities on Marketing and Business Development activities inside your firm? Are you a fee-earner in charge of supervising these actions? If your answer is yes, IE Law School Executive Education designed a specific online program for you.

“Organizing the Marketing & Business Development Activity inside the Firm: from Strategy to Execution” intends to explain the marketing activity a law firm is due to display nowadays. Since lawyers are not taught about management at law schools but then they are expected to carry out these actions, Ms. Marisa Mendez (professor, marketing consultant and lawyer with a specific management course at Harvard) will provide you with the knowledge and tools to organize and supervise such activity.

3 live videoconferences and 3 online forums with specific practical cases will enable you to manage in the most efficient way your duties and eventually to understand the best talent inside the firm to take their ideas on the subject into practice.

For more details, please visit the IE Law School web.

Prof. Paris de l’Etraz’s masterclass, held in Tokyo on Febuary 19th, brought a big crowd of attendees drawn by the topic: ‘Think like an entrepreneur’.

Drawing on both his long and illustrious work experience, as well as his decision to take on the challenge of starting his own company, Prof. de l’Etraz explained what makes an entrepreneur and what he/she needs to do to succeed. Prof. de l’Etraz spent over 20 years in investment banking and venture capital, mainly at UBS Bank and ABN AMRO. Since 2005, he has continued to be in the business of either raising funds, setting up new companies, selling or buying companies through his group Amazing Lab.

However, his description of ‘quants’ (mathematically minded individuals who exhibit a closed mentality and cannot deal with ambiguity at work) really brought the room alive, many participants recognizing themselves in his description, and others wondering if they are, in fact, quants as well.

Prof. de l’Etraz explained that in our rapidly changing world, higher levels of certainty cannot be created by generating more information, being obsessed with objectivity and the sacredness of numbers. It’s in fact open-mindedness that is critical to face uncertainty and understanding the complexity of globalization and new business models in order to create sustainable corporations in the long-term.

The Q&A session after the masterclass was particularly lively, and conversations about being a quant, and how an IE education can help to overcome one’s ‘quantness’ flowed over drinks.

If you missed his engaging presentation, you can review his latest TEDx presentation on the same topic here.

Every adventure begins with curiosity. For the new IE IMBA class of 2013, the adventure started on Tuesday – with an 8:00am bus and freshly ironed suits.

For the 33^rd time, IE Business School welcomed a new blend of young entrepreneurs, innovators and future leaders to become part of its family and shared values. Goals are set high, and visions are sky-scraping.

In an inspiring setting, the beautiful converted monastery of the IE University Campus in Segovia, the students were greeted with speeches from Santiago Iñiguez, the President of IE University and Dean of IE Business School, David Bach, the Dean of Programs, and Pilar Vicente, the Associate Director of Admissions, Full-time Programs, among many others.

The ceremony’s key note speaker was Lucy P. Marcus – CEO of Marcus Venture Consulting and distinguished visiting Professor of Leadership and Governance at IE Business School. As a renowned scholar, professional, teacher and recipient of many awards, she is not only a prodigy of a voice that is setting  an agenda on future proofing boardrooms and companies around the world but also of what IE Business School represents. She inspired the new IMBA class of 2012 with wisdom of integrity & authenticity that embraces diversity as a fountain of knowledge at all time.

As stated in the beginning, adventures start with curiosity – the curiosity of the unknown.

Class of 2013 – welcome and good luck! More photos to come…

From May 1, 2012 IE University will set up a international incubator for innovative businesses  for and from its undergraduate students. A substantial number of students from countries worldwide have already identified international business opportunities and the laboratory will serve to strengthen their projects, as well as opening them up toSegovia’s business community. There are currently ten companies created by IE University students, at different stages of development.

Students will undertake internships in the laboratory under the tutorship of their professors, who will guide them throughout the entire process, while top-tier business experts provide assessment in areas like marketing, funding, strategy and legal aspects. A group of students will work on their business projects during the spring, and another group will then take over and work on their initiatives for the rest of the year.

Work will include the preparation of external consulting projects for companies like HRT F1 Team (the Spanish Fórmula 1 motor racing team), INDRA, Fundación Atlético de Madrid, One to One, the Spanish Olympic Committee, and Prysma. These firms and institutions have signed up to have IE University students carry out consulting projects or draft reports, affording students the opportunity to get hand-on experience of  real business projects. Students who take part in the initiative will attend practical workshops throughout the year led by executives from participating organizations, in addition to having their projects assessed by professors and tutors. The aim is to equip students with the skills needed to meet the challenges they will face in their future careers.

The business incubator will be located in Segovia’s Casa de la Moneda (Royal Mint), a cultural heritage building considered the oldest example of industrial architecture of its kind in Europe. The Casa de la Moneda was founded by Felipe II and built by Juan de Herrera between 1583 and 1588.

Do consider yourself a Senior Manager, but are you conscious enough to realize that lifelong learning is important to stay on top? Experience through Prof. Steven d’Souza, program orchestrator at the IE-Chicago Booth Global Senior Management Program, how such program can bring you to the next level and learn how your peers are not quiet either.

IE Focus | By Dr. Ricardo Perez, Professor at IE Business School

Facebook’s decision to float the company on the stock market has revealed the true figures of this internet giant, and has left quite a few questions unanswered, particularly where advertising is concerned.At last we have some real information rather than just rumors about Facebook’s business figures. Allow me to put things into context with some of the key data. In 2011, $3,200 million in revenues and $1,000 profit. Many analysts expected to see figures over 4,000 million and say they are surprised. Some say that facebook’s revenues have not grown as fast as they should (over 80%), while others complain that net margins are also going down (still at 25%). However all have a positive opinion about the almost 4,000 million that the company has to invest in order to keep growing.

But after examining all these figures there are more questions than answers about Facebook’s future. Let’s take a look at these questions and the challenges they pose for the firm.

How scalable is the advertising business as it stands today? Growth in the advertising sector has decelerated. Adverts that appear on the right-hand side of the screen (I have just counted seven on my personal page) are not relevant in the majority of cases. Hence they are of little value from the point of view of the advertiser. In spite of the fact that they changed their policy at the end of last year, attempting to raise prices and quality, they did not get the desired results. The challenge lies in finding a better formula for using the information available to customers and convert it into a more focused form of advertising. Read more…

Follow this brief introduction to the BBA from IE University by two current students of that degree.

IE Business School, Infoempleo and FCP Financial Communication Platforms have joined forces to organize the Spain Startup & Investor Summit on June 6 – 8 in Madrid. The overriding objective of the initiative, unique to Spain, is to make Madrid the world capital of entrepreneurship.

“Now is the time to do this. The new scenario has to mirror the talents of the powerful society that makes up Spain: entrepreneurial, reliable and competitive,” said María Benjumea, President of the initiative, during the constitution of the Spain Startup & Investor Summit Advisory Board. The Board comprises key players in the field of entrepreneurship – entrepreneurs, business leaders and institutions – who play a pivotal role in the sector. “These are people with dynamism, enthusiasm and initiative. People who are convinced that 2012 marks the turning point and that it’s time to start looking ahead,” added the organizers.

Spain, the perfect market

The Spain Startup & Investor Summit Advisory Board is the academic team behind a project that aims to bring Spain back to the world stage with the innovation, creativity and passion that are the hallmark of Spanish entrepreneurs.  The pioneering project will serve as a meeting point for international investors and these entrepreneurs. Read more…